New on ALT 99.7: Meet Fat Dog and “Call It What You Want”
Columbia’s Alternative just got a little more feral.
Fat Dog’s “Call It What You Want” is the latest addition to ALT 99.7, bringing punk attitude and rave-ready electronics together in one restless blast. It’s a fitting introduction to a band that treats genre boundaries like something to jump over.
The South London seven-piece is fronted by Joe Love and first introduced itself on the 2024 debut album WOOF. Their second album, Cancel Me (I’m Tired), arrived October 2 through Domino, expanding that collision of electronic beats, rock energy and psychedelic detours across ten tracks.
There’s more going on beneath the noise, too. The new record tackles family, addiction, relationships and the strange world around us. On “Call It What You Want,” Love turns his attention toward family patterns—and the fear that somebody else’s struggles could become your own.
As he explained when the single arrived: “Is it gonna be the same for me? Is it in my DNA?” The track also earned BBC Radio 1’s Hottest Record recognition upon its September release.
That combination gives the song its place on Columbia’s Alternative: the urgency of post-punk, the movement of dance music and a personal concern underneath it all. Alternative should still have room to surprise you, and Fat Dog brings something different to the speakers.
The video offers a look at the band’s live world. It was filmed during “Call It What You Want” at Woofstock, an outdoor pop-up performance that drew 500 fans to London’s Bermondsey neighborhood.